Pageoptimized
PageOptimized Academy

Learn SEO from signal to outcome.

A complete SEO and AI discovery course for people doing the work: business owners, new practitioners, senior specialists, content teams, and agencies serving clients.

One curriculum, useful at four depths

Use the layer your work requires.

Owner

Understand the decision, risk, cost, and expected outcome.

Practitioner

Follow the procedure, checkpoints, and product walkthrough.

Advanced

Review limitations, competing explanations, and verification.

Agency

Turn evidence into owned work and client-ready proof.

Curriculum

The whole operating loop.

Fundamentals come first. AI visibility, automation, and reporting sit on top of accessible pages, sound research, useful content, and disciplined measurement.

01

Search and AI discovery fundamentals

Understand what crawling, indexing, ranking, answer generation, and conversion each mean before changing a page or reporting a result.

  • Dashboard
  • Search Console
  • Site Health
  • Rank Tracker
45 min reading Search discovery baseline0/4 complete
02

Market and keyword research

Find the language, pages, competitors, and demand patterns that matter, then turn research into a qualified project list rather than an export nobody uses.

  • Market Map
  • Keyword Ideas
  • Keyword List
  • Content Plan
70 min reading Qualified keyword and market map0/5 complete
03

Search intent and site architecture

Map audience tasks to useful page types, navigation, folders, and internal paths without creating a page for every keyword variation.

  • Market Map
  • Keyword List
  • Site Health
  • Content Plan
55 min reading Intent-to-page map0/4 complete
04

Technical SEO

Diagnose discovery, rendering, indexation, canonicalization, structured data, sitemap, and performance problems with page-level evidence.

  • Site Health
  • Search Console Indexing
  • Work Queue
80 min reading Technical SEO remediation queue0/4 complete
05

On-page SEO

Improve titles, headings, snippets, body content, images, links, and valid structured data around a clear user task.

  • Site Health Pages
  • Structured Data
  • Free SEO tools
60 min reading On-page improvement brief0/4 complete
06

Content systems

Plan, create, maintain, consolidate, and retire content based on audience value and evidence rather than publishing volume.

  • Content Plan
  • Search Console Decay
  • Content Monitor
  • Workflows
65 min reading Content lifecycle and refresh queue0/4 complete
07

Links, authority, and reputation

Improve internal discovery, earn relevant references, and monitor public claims without buying signals or manufacturing mentions.

  • Site Health
  • Link Research
  • Link Pipeline
  • Brand
60 min reading Link and reputation opportunity queue0/4 complete
08

Vertical SEO playbooks

Apply the shared fundamentals to local businesses, ecommerce, publishers, services, SaaS, and international sites without forcing one business model onto everyone.

  • Market Map
  • Site Health
  • Search Console
  • Content Plan
75 min reading Selected vertical playbook0/4 complete
09

Rank tracking and Search Console

Use first-party search performance and controlled rank monitoring together to diagnose demand, visibility, presentation, and page movement.

  • Search Console
  • Rank Tracker
  • Insights
  • Work Queue
65 min reading Organic monitoring scorecard0/4 complete
10

AEO and GEO without myths

Improve accessibility, clarity, evidence, and source eligibility for search and AI experiences without inventing files, chunk formulas, or citation guarantees.

  • Site Health
  • AI View
  • Agentic Browsing
  • Free SEO tools
70 min reading AEO/GEO readiness record0/4 complete
11

AI visibility research and tracking

Design buyer-centered prompts, establish a repeatable testing protocol, and track mentions, accuracy, citations, competitors, and source gaps over time.

  • AI Research
  • Prompt Lab
  • AI Tracker
  • Brand
70 min reading AI visibility measurement protocol0/4 complete
12

From signals to outcomes

Turn research and diagnostics into approved work, recurring workflows, accountable execution, and client-ready proof without rebuilding reports.

  • Insights
  • Work Queue
  • Workflows
  • Xavier
65 min reading 90-day SEO operating system0/4 complete
Evidence standard

No invented shortcuts.

Product figures sit beside the exact step and finished artifact they support. Estimates remain estimates. An observed result is not promoted into a ranking rule, and uncertain diagnoses include competing explanations and a way to verify them.

The academy does not recommend llms.txt, prescribed chunk lengths, AI-only schema, keyword density targets, purchased authority, or guaranteed citations. Practices and source links reviewed August 2026.